Home Investment Pure Financial Advisors buys financial advisory firm PIM

Pure Financial Advisors buys financial advisory firm PIM

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Pure Financial Advisors buys financial advisory firm PIM


Pure Financial Advisors has concluded the acquisition of financial advisory firm Personal Investment Management (PIM).

This move is expected to enhance Pure’s growth and service capabilities in the Pacific Northwest, particularly within the Washington state higher education system.

As of 31 December 2024, PIM manages approximately $567m in regulatory assets.

PIM CEO Christopher Reedy said: “We set upon this journey under no particular pressure to change anything but with two goals in mind: to enhance our technical capacity to serve our clients and to provide greater opportunities for career advancement and enrichment for our staff.”

The acquisition is said to combine expertise in financial, investment, and tax planning, representing Pure’s fifth strategic move in three years.

The integration is expected to offer PIM’s clients access to Pure’s advanced planning tools and resources.

Pure managing partner Dominic Knauf said: “This acquisition is an important step in our growth strategy, allowing us to provide increased support and services to both our new team members and clients.

“The expertise that PIM brings to the table will bolster our existing Seattle (Mercer Island) location and complement our mission of providing financial education and advice to all those in need of it, and we look forward to expanding our reach in the Pacific Northwest.”

Founded in 2007, Pure Financial Advisors is a registered investment advisor providing independent, fee-only financial planning and investment advice nationwide.

Headquartered in San Diego, it has offices in Irvine, Brea, Los Angeles, Seattle, and Chicago, managing over $4.08 billion in client assets as of February 2022.

In November 2021, Pure Financial Advisors announced the acquisition of Seattle-area RIA Kaufman Kampe Advisors.




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