Home Investment CI Wealth adopts Conquest’s AI financial planning platform

CI Wealth adopts Conquest’s AI financial planning platform

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CI Wealth adopts Conquest’s AI financial planning platform


CI Wealth, CI Financial’s Canadian wealth unit, has partnered with Conquest Planning, a provider of AI-powered financial planning software.

This collaboration aims to provide advisors within CI Wealth’s network, including Assante Wealth Management, CI Private Wealth, and Aligned Capital Partners, with tools to deliver personalised financial advice.

Conquest’s Strategic Advice Manager (SAM) employs AI to create financial plans that adapt to clients’ changing needs.

The platform enables advisors to model different financial scenarios, providing clients with a clearer understanding of the potential outcomes of different financial strategies.

SAM’s ability to balance immediate needs with long-term goals allows advisors to offer optimised advice while focusing more on client engagement.

CI Financial wealth co-head and executive vice-president Chris Enright said: “Our partnership with Conquest affirms this commitment – equipping our advisors with powerful tools to deliver custom, dynamic plans designed to support meaningful outcomes for every client.

“By combining human expertise with Conquest’s AI-powered insights, our advisors can deliver curated plans that adapt in real time to each client’s unique situation, preferences and goals.”

With immediate effect, Assante advisors will have access to Conquest’s platform, which includes an advisor-led tool for presenting financial plans and a solution tailored for the Assante Wealth Planning Group.

CI Wealth intends to roll out Conquest’s solutions across its entire network “over time”.

Conquest has recently updated its platform to improve the quality of financial plans and provide deeper insights.

New features such as SAM Insights and the “Ask SAM” function allow for proactive recommendations and easy access to financial reports and strategies.

The “SAM Score” functionality offers real-time updates in line with client goals.

Conquest Planning CEO Dr Mark Evans said: “Partnering with industry-leading firms like CI helps us turn this vision into reality.

“By blending human expertise with our intuitive technology, we’re able to offer clients the personalised guidance they need, while empowering advisors to deliver more impactful, efficient wealth management strategies.”

In 2023, RBC partnered with Conquest Planning to enhance digital financial planning services.




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